Romania is quickly establishing itself as a rising star in the Central and Eastern European startup ecosystem. While still in its early stages, the country’s startup community is showing potential to compete with some of the more established players in the region.
Romania is home to a growing community of investors, experts, and local talent who are driving the success of innovative startups across the country. With a focus on IT and outsourcing, Romania has created thriving startup hubs in major cities such as Bucharest, Cluj, Constanța, and Iași. The country’s favourable business environment, affordable talent pool, and strong internet connectivity make it an attractive location for startups looking to access the European market.
In addition to these advantages, Romania has established a robust network of accelerators and incubators, providing entrepreneurs with the resources they need to launch and grow successful businesses. This ecosystem of support is helping to put Romania on the map as an up-and-coming destination for startups and investors alike. As the country continues to develop its startup community and attract new talent and investment, it aims to become an increasingly important player in the global startup landscape.
Reflecting on the Romanian startup boom, we’ve put together a list of 10 super-promising startups that you need to have on your radar. All of these startups are founded post-2019 and are bringing Romanian innovation to European attention.
Hyperhuman: Bucharest-based Hyperhuman provides a new, fast, and sustainable way to create high-quality video content in the health and fitness industry. Their innovative video production and delivery platform eliminates manual editing and post-production, using AI technology to generate on-demand fitness and workout videos at scale from existing footage or stock footage. With Hyperhuman, hundreds of companies and thousands of fitness creators worldwide can produce smart content that enhances customer retention and encourages positive health outcomes. Founded in 2020 it has raised €1 million since its inception.
FLOWX.AI: Bucharest-based FLOWX.AI streamlines enterprise web and mobile front-end creation for mission-critical business flows with an AI-enabled Apeiron UX engine. The system consolidates business logic cross-systems into a unified UI, enabling complex companies to launch digital products quickly and cost-effectively. With FLOWX.AI, mobile and web digital front-ends can be delivered in just 10 weeks, 100 times faster than existing alternatives, with smaller engineering teams. Founded in 2019, it has raised $8.5 million.
YLOAD: Cluj-based Yload revolutionizes transport solutions with their digitized brokerage and logistics software, empowering shippers and carriers to efficiently complete the transport of goods. Their logistics ecosystem integrates and automates solutions through the latest technology, providing industry expertise and competitive prices for superior services. Yload’s tech-driven approach connects carriers and shippers for a streamlined and efficient experience. Founded in 2019, it has been able to raise €700 k.
Licenseware: Bucharest-based Licensware offers a convenient app ecosystem for software license management, providing organizations with customized solutions, third-party integrations, and reliable analytics. With the potential to save up to 50% of the time for large projects, the system enables fast decision-making and close control over software license consumption. Founded in 2020, it has been able to collect €1.7 million in total.
Ogre AI: Bucharest-based Ogre AI has developed an artificial intelligence platform for energy management that uses machine learning to make financial and operational decisions. The platform provides insights on consumption, network/grid technical data, commercial losses, and anomalies, enabling customers to make accurate market forecasts and establish benchmarks for operational and forecasting tools. Founded in 2021 it has been able to secure a total of €2 million.
Framey: Bucharest Framey’s innovative mobile app offers travellers the ability to easily plan and personalize their dream trips. By simply selecting a favourite photo, users can create fully customized itineraries tailored to their unique preferences and interests. The company aims to make travel planning a seamless and enjoyable experience, allowing users to transform their dream photos into unforgettable adventures. Founded in 2019, it has raised a total of $1 million so far.
Aqurate: Timisoara-based Aqurate is an AI-driven SaaS platform that empowers eCommerce businesses to harness their data and drive growth. Providing powerful analytics, personalized product recommendations, and advanced customer segmentation, Aqurate enables businesses to make informed decisions that optimize conversions and enhance customer experiences. Founded in 2019, it has secured €440k in funding.
Bright Spaces: Bright Spaces is a digital leasing solution for commercial real estate that streamlines showcasing, inventory management, lead tracking, reporting, and communication between landlords, brokers, and tenants. It was founded in Romania in 2019 and aims to become the number one choice for office space landlords to showcase their properties through web-based 3D visualizations and digitized information. Since its founding year, it has raised €1.7 million in total.
Ronin: Bucharest-based Rōnin is a community-powered movement that seeks to make startup investing accessible to everyone, allowing anyone with a bold idea to have a shot at making it a reality. By opening access to investments, Rōnin empowers entrepreneurs to bring their life-improving ideas to fruition, while allowing investors to contribute to and support world-changing projects. With a blockchain-solid and crystal-transparent system, Rōnin aims to help entrepreneurs and investors succeed and creates a culture of giving back so that more can start. Founded in 2021 it has raised €500k in total.
Veridion: Bucharest-based Veridion enriches business data for private companies with real-time updates and accurate insights using AI and Machine Learning. Their commitment to reliability and completeness produces industry-leading datasets for procurement, insurance, and market intelligence. Founded in 2019, it has raised $7.5 million.
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