puntalo: New mobile tracking startup launched its product


puntalo, a new Berlin based startup, has developed a mobile service to help parents keep track of their children’s whereabouts and to help people who, having lost their phones, want a way to get it back or, at the very least, keep their private content private. puntalo was started by a small team that has recently launched its product after over a year of development and testing. The company is wholly self financed and their positioning technology has been developed internally.

Why is puntalo important? Puntalo is a simple map based service that allows you to locate the things you love from anywhere you can access the Internet. For instance, you could be notified per email or SMS when your kids get home from school, see where they are on a map or just know they’re safe when you’re apart. And if you do lose your phone you can easily see it’s location, lock it remotely or write a message on the screen – even when you do not know the new phone number because the SIM card has been changed. Of course you can even securely delete your data.

The puntalo service is not limited to a particular phone provider for the coverage. It works all over the world and does not tie you to a particular phone brand for using it service. puntalo is simple to use and works on most phones & tablets new and old and, unlike some other trackers on the market, the basic service is free, so you can have it on a phone and only use it when you really need it. puntalo protects your privacy and the privacy of the people you care. The application is protected with a password for access as well as uninstallation, and the password can be changed by you remotely any time you want.  And since tracking is not spying, puntalo sends a message once a month, notifying the user that their device is being tracked.

puntalo has currently released the Symbian app and will be releasing an Android version in the next couple of weeks. The young company is also working on RIM and iPhone versions. The app is localised in six languages, while the website in two. More languages will be added soon.

The co-founder and CEO of puntalo, Adrien Hingert, worked during the last 10 years of his professional life on the marketing side of online business. In his recent past he has been the Head of Online Marketing for Jamba and the VP of Marketing for Swoopo.


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