Copenhagen and London-based startup Dixa has developed a cloud-based ‘Customer Friendship Platform’ for conversational customer engagement using chat, phone, email, and Facebook messenger.
After emerging from stealth mode in 2017 and launching in 2018, Dixa has seen a 550% increase in monthly revenue over the past year, and has just announced a €12.4 million Series A funding round. The round was led by Project A Ventures along with the early investor SEED Capital.
Through Dixa’s platform, customer service agents are able to know each customer and their history the second they call, email, live chat or message the company — helping them provide a friendly, personalised experience.
“The majority of products within the CRM and customer service space are static and siloed solutions covering only one channel very well – but not delivering a holistic customer and agent experience,” said Mads Fosselius, CEO at Dixa. “I am proud and thrilled to see how not only our customers but also now investors, are embracing the Customer Friendship journey we have started. We are super stoked about what these opportunities allow us to develop in the coming years – from new features to further strengthening our brand.”
The Dixa Customer friendship platform targets customer-centric brands with 5 to 500 customer service agents in a variety of industries including travel, e-commerce, fintech and logistics. Their current customer base includes brands like Bosch, Interflora, Danish design icon Hay and food waste movement darling Too Good to Go.
”Customer service and engagement is an increasingly important battlefield for most companies,” said Niels Vejrup Carlsen, General Partner SEED Capital. “Customers expect immediate top-notch service across an exploding array of communication channels. Existing customer service platforms do not serve this fast-growing market well. Dixa does. We believe Dixa has the potential to become a global category winner and are thrilled to co-lead this series A round.”
The newly raised capital will be used to further market Dixa’s offerings in Europe and the US, accelerate the development of its customer engagement software, and expand sales and operations with new offices in London and Berlin.