HomeAcquisitionsVM Digital buys the rental marketplace erento

VM Digital buys the rental marketplace erento

erento, the Berlin based marketplace for renting goods and services, just got acquired by VM Digital – the online subsidiary of the Vorarlberger Medienhaus Gruppe. Rumors say that the undisclosed sum which was paid for erento is in the middle seven-digits range. Aside of the erento-founders (Uwe Kampschulte and Chris Möller) the European Founders Fund (Samwer brothers), Holtzbrinck Ventures and Christian Vollmann (eDarling) also held a stake in the company.

erento was founded in 2003 and is available in English and German. 2010, the rental marketplace gereated a revenue in the a seven-digits and operated profitable on a monthly basis.

Helmar Hipp (CEO, VM Digital) stated in relation to this acquisition: “erento is the ideal complement to our classified portfolio and an important step in our growth strategy”. He continued: “It is particularly interesting, with this new VM digital foothold in Berlin, to push the internationalization of erento and the other VM digital portals”.

Thomas Ohr
Thomas Ohr
Thomas Ohr is the "Editor in Chief" of EU-Startups.com and started the blog in October 2010. He is excited about Europe's future, passionate about new business ideas and lives in Barcelona (Spain).

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