HomeFundingStockholm-based Younium secures €2.7 million to solidify subscription management across Europe

Stockholm-based Younium secures €2.7 million to solidify subscription management across Europe

Younium, a leading provider of SaaS solutions for advanced subscription management, billing, and pricing, announced the closure of an additional €2.7 million. The round was led by existing shareholders, joined by Partinc Capital, who currently holds the largest ownership stake in Younium alongside the founders.

After 2023, a challenging economic year for many industries, Younium reported a recurring revenue of €4.8 million and a 60% growth, with acquisition of new clients spanning across 15 countries. Having demonstrated the resilience of their strategy even in the toughest markets, Niclas Lilja, CEO, envisions a clear path forward: expanding the company’s presence in established strongholds and venturing into newer markets.

“Last year saw significant growth and the acquisition of new clients in 15 countries, accompanied by substantial internal expansion. With the latest financing, we envision the chance to strengthen our position as a global leader, expanding our presence in both Europe and North America and achieving positive cash flow,” said Niclas Lilja, CEO and founder.

Per Nordling, Chairman of the Board at Younium and Partner at Partinc Capital, echoes confidence in Younium’s trajectory. Having been part of the journey since its inception, he highlights the tremendous potential the product and category hold in the growing SaaS landscape.

“We have been with Younium since its inception and have witnessed the potential the product and category hold in the ever-growing SaaS landscape. With a growth rate of 860% over the past four years, we look forward to the coming years with confidence,” expressed Per Nordling, Chairman of the Board at Younium and Partner at Partinc Capital.

By cultivating a customer base that encompasses prominent SaaS and software companies such as Quinyx, Superoffice, and Topdesk, Younium has firmly positioned itself as a reliable partner for subscription management and business development in the Nordic market. However, with an increase in demand, there is now a great opportunity to solidify the same position across all of Europe.

“We’ve maintained our position as the category leader in the Nordics and Benelux for an extended period, but we’re now also seeing an increased demand for a specialized solution to oversee advanced B2B subscriptions, among B2B SaaS companies all across Europe. We want to seize this momentum and further increase our market share outside of the Nordics and Benelux, as well as in North America,” stated Emelie Linheden, Marketing Director.

Since 2022, Younium has experienced significant acceleration, expanding, among other things, to the North American market and establishing a local team. The USA expansion is spearheaded by CEO Niclas Lilja, who, along with another team member from the European operations, has relocated to support the team closely. With the newly secured investment, Younium continues to position itself as a leading player in shaping the future business landscape for subscription-based services.

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Stefano De Marzo
Stefano De Marzo
Stefano De Marzo is the Head of News at EU-Startups. He has been extensively covering startups, venture capital and innovation ecosystems, including contributions to numerous publications such as Sifted, Entrepreneur and Forbes. Through his work as an editor and writer, he continues to shape the narrative surrounding the best stories of the tech world.
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