HomeEU-Startups PodcastEU-Startups Podcast | Episode 53: Lena Hackeloer, founder and CEO of Brite...

EU-Startups Podcast | Episode 53: Lena Hackeloer, founder and CEO of Brite Payments

In this episode, Lena Hackeloer, founder and CEO of Brite Payments, one of Sweden’s fastest-growing fintech companies based in Stockholm and operating across 25 European markets, discusses her journey of building a fintech startup and raising over €55 million in funding.

Lena shares her insights on the importance of strong investor-founder relationships and building a great team, highlighting the need for adaptability and resilience in the startup world. She also explores the future of fintech, emphasising the move towards instant processing and the influence of emerging technologies.

Her advice for aspiring female entrepreneurs includes gathering relevant experience and surrounding oneself with the right people. Additionally, she shares insights on what helps her unplug, her guilty pleasures, and her ritual of starting the day early.

Video Version of Episode 53

Audio Version of Episode 53

Key Takeaways

  • Building strong relationships with investors is crucial for startup success.
  • Adaptability and resilience are key traits for entrepreneurs.
  • Surrounding yourself with the right people is crucial for both life & business.
  • The future of fintech lies in instant processing and the ability to cater to diverse market needs.

Chapters

00:00 Introduction
01:26 The Spark for Brite Payments
03:10 Fundraising Journey
05:35 Advice for Female Entrepreneurs
07:14 Building Strong Investor-Founder Relationships
08:58 Superpowers of a Successful Startup
09:50 Building a Great Team
10:36 Tailoring Solutions to Different Markets
12:31 Making Fintech Accessible
14:00 Marketing Magic in Fintech
16:36 The Future of Brite Payments and Fintech
17:49 Unwinding and Guilty Pleasures
19:45 Conclusion

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Antonio L. Escárzaga
Antonio L. Escárzaga
Antonio López Escárzaga is the Head of Content at EU-Startups, with a background in Digital Marketing, Antonio drives his passion for effective communication and entrepreneurship. He firmly believes in communication’s transformative power and strives to harness it to foster growth and innovation.
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