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NAK3D

NAK3D

NAK3D - The Future of Fashion
Category
Business Description
We tailor Gen Z data at the intersection of fashion, video games and AI.
Long Business Description

We solve the need for new content in digital stores in virtual worlds and video games. At the same time we also solve the need for fashion & retail brands to have a digital presence in those worlds and can feed them valuable data about users and digital items.
For the virtual world and video games we provide a steady source of new items for in-game purchases. The developers don’t need to spend time and money to develop new cosmetic items for their in-game characters. We automatically provide relevant fashion items like sneakers, garments from real-life fashion brands corresponding to their latest collections. Additionally, we can create themed items like a collection representing a movie or other famous characters. This creates an in-game revenue stream for all developers without having to spend time on the matter. We create revenues for the entire 3D community.
For the fashion/retail brand we give them access to a new channel for marketing and brand recognition together with a new revenue stream and most relevant: data. Brands simply choose what items they want to digitize and in what environment they want to be present (e.g., Roblox, Decentraland, Fortnite, Call of Duty, etc.) and our AI machine converts them into digital items for all selected environments simultaneously. We deliver valuable insights to user behavior for the brand and with digital codes we can connect the digital sales to real-life sales in their brick and mortar stores. Additionally, thee is an important sustainability component: brands can test and iterate on fashion items in the digital space before putting them into production. We did our proof of concept together with Alexander McQueen.
For the user we create cosmetic items that look fantastic and are relevant. We have the latest fashion collections from the most famous brands and the latest film and TV shows. With buying an in-game item we can generate a QR code for the user to use for the corresponding item in the real world / brick and mortar stores. With this the brands can create additional customer journeys.

Based in
Zurich
Tags
videogames, fashion, AI, genz
Total Funding
Between €1-€100K
Founded
2023
Website
https://nak3d.xyz
Company Status
Active
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