On average, each European produces 500Kg of household waste per year and only 40% of them are recycled or reused. EU target for recycling 65% of waste and reduce landfill to maximum of 10% of municipal waste by 2030 and 600Mt of material pontencially recyclable with a value of 5,000M€ are lost.
One of the biggest problem is the lack of information or very hard to find it about how and where to recycle any waste we produce in our day-to-day life. cleanSpot helps you to locate the recycling spots in your city where you can drop off properly the waste we generate in our day-to-day such as batteries, consumer electronics, mobile phones, light bulbs, used oil, clothes and shoes, furniture, toys, books and school supplies, coffee capsules, etc. These recycling spots consist of reuse and recycling centres, mobile recycling centres, drop off points, recycling and specialized bins, charity shops, etc. And all of them in an unique app in your mobile phone or tablet. Also we can easily reach citizenship thanks to our integrated services such as alerts and information services from your favourite cities/towns, list of waste pickup services in your area, geolocated awareness-raising campaigns.
Another problem is the lack of motivation. 4 out of 10 people do not recycle for fear of being wrong and this means a cost of 125M€ per year. The approach Pay-As-You-Throw is being used in some European areas and follows “polluter pays principle” but the transition to this scheme is still complex and high cost. A mixed scheme with a municipal waste management fix charging but this amount being reduced by discounts per recycling could be applied. These discounts also could be offered by Circular Economy and Second Hand entities in order to increase their waste collections. cleanSpot provides a virtual card service where citizens can accumulate reward points each time they recycle. Those rewards points can be redeemed by discounts in municipal taxes or voucher to be used in local stores.
Our goal is cleanSpot being used as public service to citizenship to encourage recycling and reuse, helps to the fight agains Climate Change and contributes to Circular Economy and local businesses. Furthermore, our solution is aligned with 2030 Agenda and Sustainable Development Goals 11, 12 and 13.