Adsata

Adsata offers a webcam based eyetracking SaaS solution for measuring visual interaction with the web (b2b). As webcam based eyetracking systems start to mature, the focus has mostly been on data collection and accuracy, but not so much on data processing. Adsata offers a solution that not only allows users to collect remote and scalabe eyetracking data through the webcam, but also deeper insights into what the data means.