Description
Overview:
• Grapevine is an exciting new travel media platform that combines recommendations from friends and influencers with high quality media content (articles, blogs & videos).
• The business is now funded and we are seeking a talented and driven marketing / sales lead with a strong track record, ideally in startups and desire to be part of a fast moving and dynamic startup.
• As a key member of the founding team, the role will be multifaceted and will be involve ongoing input into the strategic direction of the business.
Ideal candidate:
• Established track record in marketing - ideally with experience in travel / media space.
• Track record of identifying and building communities and delivering growth, engagement and retention at low cost
• Ability to establish brand identity and strategy
• Strong track record of building relationships with strategic partners
• Identification of and execution on revenue strategies with focus on unit economics
• Knowledge of customer psychology and rewards structures
• Strong background in content, analytics, SEO, digital marketing and PR
• Good knowledge of product and driving value proposition.
• Experience working with influencers across multiple channels.
Personality & Values:
• Highly efficient and proven ability to execute
• Startup mentality
• Ability to roll up the sleeves with limited budgets – a hustler
• Team player with the right values – personable & fun!
• Strong communications skills (internally and externally)
• On top of / ahead of industry best practice – curious / ambitious
• Happy to be wrong / ask for help
• Ability to establish and draw from a support network
• Passionate and willing to put in discretionary effort
• 100% customer focus
• Fast worker - ability to ship with out perfecting