Paris-based Stonly, interactive customer service platform, raises €3.2 million seed funding to expand to the US

Today Stonly, the modern platform for interactive help content, today announces it has raised a seed investment of €3.2 million led by leading global venture capital firm Accel, plus investments from Eventbrite’s CTO Renaud Visage and PeopleDoc founders Jonathan Benhamou and Clément Buyse.

Founded in 2018, Stonly empowers content creators to make interactive, step-by-step guides that can be embedded anywhere help is needed. Businesses that use Stonly provide better customer service in less time by enabling their users to easily find the help they need and resolve issues themselves. Their Help Content solution allows customers to present support articles for their users in simple steps they’ll understand, and their Agent Guide solution guides customer support agents to the right resources and responses for each ticket, reducing the time spent per query.

Founder Alexis Fogel explains: “In 2020, companies cannot afford to support their customers with linear, static, one-size-fits-all articles built with tools imagined last century. Our interactive, step-by-step format is the next generation of help content and it takes the experience from frustrating to enjoyable.”

Stonly has quickly found traction with customer support teams, signing up businesses such as Devialet, Happn, Dashlane and Calendly. Dashlane has seen a 25% decrease in customer support tickets for their highest-volume issues using the product. 

On its integration with Stonly, Chams Ejjaouani, director of marketing, EMEA South at Zendesk said: “Modern service teams are increasingly seeking the tools to empower customers and agents with the right information to deliver a standout customer experience. Stonly’s innovative solution helps to deliver this, integrating with Zendesk to enable our customers to surface interactive support and agent productivity tools. We are proud to work with Stonly as both as an integration partner and as a participant in our Zendesk for Startups incubation program at Station F, in Paris.”

Already based in Paris and Kraków, Stonly is now expanding to the US with the launch of a New York office and the hire of David Rostan as Head of Revenue, including all of marketing and sales. Additionally, David joins Stonly from Calendly, where he was the VP of Sales and Marketing, overseeing tremendous growth during his time there. He will be rapidly growing the company in New York with marketing and customer success teams based in the city.

Luciana Lixandru, who led the investment for Accel and will be joining the board, said: “Alexis is a second-time founder and, with Dashlane already under his belt, exemplifies the new profile of ambitious repeat entrepreneurs in Europe. He, along with Krzysztof and the rest of the Stonly team, have achieved an impressive amount in the seven months since launch and will quickly build on their early success.”