DIGITAL MARKETING SPECIALIST

    Gataca Published: June 16, 2020
    Location
    Madrid, Spain
    Job Type

    Description

    Gataca is seeking a Digital Marketing specialist to join our team full-time and elaborate digital market strategies with the ultimate goal of generating commercial leads and positioning our brand among the best of the market.

    If finding a dynamic and agile company that provides the opportunity to learn, grow professionally, and play a key role in the organization resonates with you, keep reading.

    Responsibilities

    • Drive brand awareness in relevant markets
    • Define, plan and execute lead generation strategies through digital marketing campaigns

    Day-to-day activities

    • Create content for our website
    • Create, implement, and coordinate content across marketing channels: website, social media posts, blog, video scripts, emails, press articles, and infographics.
    • Conduct keyword research and use SEO guidelines to optimize content.
    • Manage all our social media accounts
    • Listen to our community and conduct market research to identify growth opportunities, emerging trends, and look for new content ideas.
    • Send monthly performance reports to communicate progress
    • Seek out opportunities to partner with customers and influencers who add value to our community to grow our social networks.
    • Track content engagement and performance

    Desired skills

    • Master’s Degree with a focus on Journalism, English, Digital Marketing, Communications, or related fields.
    • A minimum of 2 years of proven experience as a Copywriter, Content Creator, or related role, ideally for digital media (social media, web, video, etc)
    • Good knowledge of SEO and understanding of how to write content for search.
    • Experience generating reports on campaigns and site performance on Google Analytics
    • Impeccable writing, editing, and proofreading skills in English – When you write something, to be able to say, “dang, that’s good!”
    • Excellent interpersonal and communication skills
    • Work collaboratively and effectively as a team member.
    • Be self-motivated, knowledge-savvy, fast learner, confident, energetic, and creative.

    Requirements

    • Must be eligible to work in Spain
    • Job to be performed locally in our Madrid offices, but flexible WFH policies are available

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