
Description
Main Tasks and activities:
- Performance analysis of digital campaigns, with a focus on funnel and media KPIs;
- Collect data from internal and external sources, organize and structure it in order to clean up databases, correcting any errors in data collection and storage systems;
- Create reports and documents with the results of the analyzes to be presented to internal stakeholders;
- Supporting the client in ad hoc analysis on web visits, car configurations, media spending and related KPIs (CPL, CPS)
Qualifications Hard skills:
- Passionate about data analysis, identifying patterns and potential anomalies, and resolving them
- Strong working experience with software such as Power BI, Tableau, Qlik, Adobe is a plus.
- Office pack experience is required Soft skills:
- Ability to work within a complex and fluid, fast-paced, demanding work environment;
- Ability to thrive in a dynamic and often ambiguous environment, working independently and collaboratively with cross-functional teams;
- Highly effective communication skills (verbal and written); Fluent in English and Italian (written and spoken).
Company Description
Publicis Sapient is a digital transformation partner helping established organizations get to their future, digitally-enabled state, both in the way they work and the way they serve their customers. We help unlock value through a start-up mindset and modern methods, fusing strategy, consulting and customer experience with agile engineering and problem-solving creativity.
United by our core values and our purpose of helping people thrive in the brave pursuit of next, our 20,000+ people in 53 offices around the world combine experience across technology, data sciences, consulting and customer obsession to accelerate our clients' businesses through designing the products and services their customers truly value.