NPIF – Mercia Equity Finance, managed by Mercia Asset Management, is a venture capital fund dedicated to supporting innovative businesses across various growth stages. We operate as part of the Northern Powerhouse Investment Fund (NPIF), backed by the European Regional Development Fund (ERDF) and the UK government. Our focus is on early-stage and growth-stage companies primarily located in the North of England. We provide equity finance, ranging from seed funding for startups to growth capital for established firms, aiming to fuel their expansion, product development, and market reach. At NPIF – Mercia Equity Finance, our expertise spans sectors such as technology, life sciences, advanced manufacturing, and digital industries. We leverage our sector knowledge and extensive network to identify promising investment opportunities aligned with strategic growth sectors in the North of England. By partnering with regional stakeholders, including local authorities and business support organizations, we maximize our impact on the local economy. Our collaborative approach aims to foster innovation, create jobs, and enhance economic competitiveness across the Northern Powerhouse region. Overall, we play a vital role in supporting entrepreneurs and businesses on their growth journey, contributing to economic resilience and regional development.