
Insta VC, leveraging deep expertise in enterprise IT, SaaS startup operations, and mobile app publishing, specializes in B2B projects and selected B2C niches like D2C (direct-to-consumer businesses). They co-invest alongside lead investors, focusing 70% of their deals on the Nordics and Baltics, including Finland, Sweden, Estonia, and Lithuania. Another 15% comes from Central and Eastern Europe, with the remaining 15% from global regions. Insta VC avoids mobile gaming and hardware investments but finds hardware-enabled software ventures compelling. They typically invest between USD $100K and USD $500K initially, with a sweet spot around USD $250K, and may allocate up to USD $1,000K with follow-on investments for companies showing proven traction, usually exceeding €15k in monthly revenue.