The investment firm focuses on early-stage and growth-oriented companies located primarily within the region. They seek businesses with scalable ideas and clear competitive advantages, led by driven entrepreneurs willing to take significant risks. Emphasizing sustainability, they assess teams based on their diverse skills and experience. Investments are made through equity, convertible debentures, or Crown loans, with a preference for initiatives linked to growth in Halland and collaborations with Halmstad University. Initial investments typically start at SEK 500,000, with a maximum amount per company limited to one additional investment. Crown loans are offered up to SEK 500,000 annually per company, capped at SEK 250,000. Their investment strategy includes planning for potential exits within a six-year timeframe.