Verdoo is a social start-up launched in April 2021, that helps shoppers plant trees with each online purchase, finding the best deals at the same time. Over 10000 retailers from all over the world, representing industries such as tourism, fashion or IT, have already enrolled in the program. The Verdoo team now consists of 10 people and intends on growing internationally.
The Romanian tech start-up Verdoo was inspired by the acceleration of online shopping at the beginning of the 2020 coronavirus pandemic. The project founded by Mircea Giurca aims to find solutions that can be easily implemented in our everyday lives in order to have a significant impact on the environment.
The browser extension Verdoo was launched on Earth Day 2021. It runs on Google Chrome or Mozilla Firefox. Verdoo users can compensate for the carbon emission footprint of their online shopping by making a free account on https://verdoo.com
The browser extension activates deals with over 10000 online stores. Part of the cost of the online purchases is used for global reforestation. Verdoo currently works in collaboration with Eden Reforestation Projects, one of the biggest global reforestation organizations. In the future, the Verdoo team hopes to partner with similar local organizations.