Throo is a new European fintech founded in Lithuania and operating from Greece, by two pioneers in the field of digital finance and arguably the most successful e-financers in Greece.
Throo’s vision is to disrupt the European payments landscape and become the main alternative to card payment method in both the physical and online world. Utilizing open banking and instant payments, Throo offers C2B & C2C account-to-account payments that bypass the traditional ‘acquirer-card organization-issuer’ scheme in a world that quickly moves away from cards. Moreover, Throo adds a loyalty element to its platform, that is focused on both merchants and consumers, making the offering even more appealing.