Reframd

Reframdbegan with a personal frustration of not finding fitting glasses and avoiding wearing any because of how they sat on our noses. It turns out that most off-the-shelf or ready-to-order glasses are designed around “Caucasian” nasal features, i.e., narrow and high nasal bridges. Consequently, people with low and wide nose bridges (primarily black people and people of East Asian descent) wear ill-fitting products. Reframed designs and produces custom-fit eyewear products driven by each customer’s facial measurements. Our products use widely available technology and parametric design.