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MindTrace

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Business Description

MindTrace is a company which offers neuromarketing testing using only a webcam. We have created software that turns any webcam into a 'mind reader' by measuring what people see (eye tracking), how they feel about what they see (emotion tracking), and how that affects their excitement levels by measuring Heart Rate.

Based in

Nijmegen

Tags

Neuromarketing, Emotion Tracking, Machine Learning, User experience testing

Founded

2016

Website

www.mind-trace.com

Articles about MindTrace:

November 29, 2017 Manchester-based MindTrace secures initial €1.5 million to create self-learning machines

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