Launched in 2020, the brand’s launch shoe is vegan, uses renewable materials is recyclable and has a 52% lower carbon footprint compared with the average running shoe. Hylo aims to bring about greater connections between sport and sustainability, creating opportunities for athletes to come together to learn more about this topic, and promoting a new future of running that is more environmentally positive.
Alongside developing an innovative eco-conscious product, the startup is building a community of Athletes for Planet, using their platforms to influence positive change. Already famous footballing names have joined the movement.
footware, eco, sports
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