Attention Insight

Attention Insight
Attention Insight
Predict visual attention with eye tracker precision. Attention Insight is visual attention prediction algorithm based on deep learning. Within minutes it will accurately predict where people will look while engaging in your content.

Founded in 2019, Attention Insight helps users automatically detect which design elements found on websites, outdoor adverts, or other environments attract users’ attention the most. The company’s product analyses the imagery and offers recommendations based on a database of more than 30,000 images assessed in eye-tracking studies. In this way, results are obtained immediately without service users needing to invest in their equipment and research. Based on the Massachusetts Institute of Technology (MIT) model, which is held as ‘the market standard’, 90-94% accuracy has been achieved compared to regular eye tracking studies.

Vilnius
MarTech, Ad analytics, AdTech
Between €500K-€ 1 million
2019
www.attentioninsight.com

Articles about Attention Insight:

💡 You’re a corporate or investor and looking for startups that are innovating in the same market as Attention Insight? We’re happy to assist you with our Startup Sourcing service.