Sexual well-being, once a topic confined to hushed conversations and taboos, has emerged as a crucial aspect of overall health. With the growing recognition of its importance, innovative startups across Europe are breaking stigmas and providing revolutionary solutions to enhance sexual health and education.
On that note, we spotlight 10 pioneering European startups that are transforming the sexual health landscape, each founded from 2017 and beyond. These companies are addressing a wide range of needs, from psychological support and sexual education to LGBTQIA+ healthcare and sexual exploration.
Beducated: Based in Munich, Beducated offers over 100 online sex education courses taught by top experts to enhance sexual happiness and relationship skills. Topics include couple practices, solo practices, LGBTQ+ issues, and kink/BDSM. Every day, it enables people to become extraordinary lovers. The platform offers a 1-day free trial with a 14-day money-back guarantee. Memberships start at $29.99. Founded in 2019, Beducated has raised €900,000 to help people enhance their sexual knowledge and experience.
Blueheart Health: Based in London, Blueheart Health is one of the world’s leading relationship health apps. Their mission is to help everyone master love. It assists couples in overcoming libido issues and reigniting their relationships with expert-created, science-backed courses and exercises that foster stronger, more fulfilling connections. Founded in 2019, Blueheart Health has raised €3.66 million to support its mission of enhancing relationship and sexual well-being. They have helped over 50,000 couples in 160 countries and currently have a 4.8-star rating on the App Store. Real-life success stories demonstrate their effectiveness in improving relationships.
femtasy: Based in Berlin, femtasy is the world’s first audio streaming platform for female-centric erotica. Behind femtasy, there are more than 30 brilliant people who wake up every morning with a common goal: liberating pleasure. Founded in 2018, femtasy has raised €3.17 million to provide high-quality erotic audio content, empowering women to explore their desires and fantasies in a safe and supportive environment.
Kama: London-based Kama is a sexual wellness platform, promoting the science-backed idea that sexual pleasure is health. Kama takes a different approach to wellness and mental wellbeing, advocating that pleasure should be at the forefront of the experience and the priority when it comes to tackling stress – regardless of an individual’s background, sexual preferences, body type, age or gender. Founded in 2017, they have raised €3 million.
LVNDR: Headquartered in London, LVNDR is redesigning sexual and reproductive healthcare services with a mobile-first digital clinic tailored for LGBTQIA+ individuals. This startup is committed to providing inclusive and accessible healthcare solutions, ensuring everyone receives the care they need in a supportive environment. Founded in 2020, LVNDR has raised €2.06 million to support its vision of inclusive sexual and reproductive health services.
MYHIXEL – Based in Seville, MYHIXEL is a sex tech brand focused on male intimate wellness. Sexual wellness and opening up the conversation is one that both men and women need to participate in. Founded in 2017, MYHIXEL offers an online sexual health clinic for men, offering a safe and discreet platform for men to have this important conversation. Members have access to sexual wellbeing experts, who provide help in three core areas – clinical consultation, sexual coaching and nutrition & fitness.
Mojo: Based in London, Mojo is a men’s sexual well-being app specializing in psychological sexual issues. It has created a subscription service to support men’s sexual well-being by providing on-demand access to dedicated therapies — collaborating with professional psychosexual therapists to provide online courses that offer a longer-term solution to male sexual health problems rather than simply popping some blue pills. Individuals can use the Mojo app to get instant access to DIY exercises and techniques from world-class sexual wellness professionals. Founded in 2019, Mojo has raised €13.49 million to help men reclaim their erections and resolve their sexual problems without resorting to medication first.
Remi Health: Based in Berlin, Remi provides at-home STI testing kits for common infections like Chlamydia, HIV, Hepatitis C, Gonorrhea, and Syphilis. Users collect samples at home, send them to a German lab for analysis, and receive results online. Free digital consultations with doctors are available for follow-up. Founded in 2021, Remi’s services are designed to ensure individuals can manage their sexual health discreetly and effectively, promoting overall sexual well-being.
Roam: Headquartered in London, Roam’s goal is to break sex stigmas and create a variety of products that support what feels natural, allowing you to explore with ease and confidence. Roam’s mission is to make the world a more sex-positive place by creating goods that encourage healthy sexual exploration for all. Founded in 2019, Roam has raised €1.92 million to support their vision of a more open and accepting society regarding sexual health.
Zults: Based in London, Zults is a medical app that allows users to track and share their sexual health status securely. This app aims to make sexual health management easier and more private, encouraging safer sexual practices through regular health status updates. Founded in 2019, the funding details for iPlaySafe are undisclosed, but their mission is clear – to promote responsible sexual health management.
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