HomeEU-Startups PodcastEU-Startups Podcast | Episode 72: Hugo Amsellem, Co-founder and general partner of...

EU-Startups Podcast | Episode 72: Hugo Amsellem, Co-founder and general partner of Intuition

In this episode, we catch up with Hugo Amsellem, Co-Founder and General Partner of Intuition.

Intuition is an early-stage venture capital fund specializing in the consumer and culture sectors, known for its innovative manifesto and unique approach in the VC space. A key focus for Intuition is addressing the loneliness economy, and they are committed to fostering a supportive community for founders through various events and gatherings.

Recognizing that Gen Z is driving the future of consumer culture, Intuition is enthusiastic about collaborating with this generation. They understand that scaling consumer startups from 1 to 10 is a formidable challenge. However, by leveraging cultural movements and maintaining a consumer-first mindset, Intuition believes success is achievable.

In this interview, Hugo discusses his journey from helping artists become independent to empowering founders in the consumer space. He talks about his love for people and ideas his commitment to backing individuals who aim to influence millions and change culture, and much more…

Video Version of Episode 72:

Audio Version of Episode 72:

Key takeaways

  • What’s special about consumer founders is that are trying to influence millions of people and change the culture.
  • Intuition aims to preserve and celebrate that and be a friend in the cap table for founders, providing support and understanding.
  • Investors should create a supportive community for founders to combat loneliness in the startup journey.
  • Gen Z is by far the most entrepreneurial generation, and they are shaping the future of consumer culture.
  • Scaling consumer startups from 1 to 10 requires harnessing cultural movements and maintaining a consumer-first DNA.

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Antonio L. Escárzaga
Antonio L. Escárzaga
Antonio López Escárzaga is the Head of Content at EU-Startups, with a background in Digital Marketing, Antonio drives his passion for effective communication and entrepreneurship. He firmly believes in communication’s transformative power and strives to harness it to foster growth and innovation.
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