Utrecht-based Channable bags over €55 million for its ecommerce feed management tech

Pioneering global ecommerce feed management and PPSC automation solution provider for digital marketers, brands and online retailers, Channable, has today bagged over €55 million. The funding is led by Partech with existing investor Peak. 

Founded in 2014 by Rob van Nuenen, Stefan Hospes and Robert Kreuzer, Channable enables e-commerce companies across the globe to effectively sell, advertise, market and manage their online sales.

Ecommerce is one of Europe’s fastest-growing markets and digital marketers, brands and online retailers are as a result challenged with the immense amount of products to list, advertise and market on a daily basis. Channable’s unique solutions include product feed management, PPC and campaign automation, order and stock sync and repricing of products in real-time – making what is a seemingly impossible task, possible. It empowered brands and retailers to grow their audience and increase revenues. 

Rob Van Nuenen, Co-Founder and CEO of Channable, said: “We want to establish Channable as essential for any e-commerce company. Considering the increased demand in e-commerce it can get complicated without the right tools. This latest round of funding will help us make e-commerce easier by serving more clients globally, while building on our innovative, ready-to-use technology, and best-in-class support.” 

Spanning hundreds of directories, search engines, ecommerce sites and social networks, Channable powers sales and optimizes e-commerce performance with actionable insights to ensure peak performance. The company now already has over 6,000 customers on a global scale,  processing more than 55 billion items per day (representing a 91% increase year over year) via 2,500 local and global channels across comparison websites, marketplaces, search engines, and social networks – including  Amazon, Google Shopping, Facebook, and Microsoft Advertising.

 Consisting of over 170 professionals and more than 30 different nationalities, the Channable team started in the Benelux evolving into a global company with offices in Berlin, London, New York City, Utrecht, and Logroño. 

This fresh funding boost will be used to fuel global expansion, accelerate R&D, as well as building on the companies growing sales and marketing momentum.