HomeFundingUtrecht-based Channable bags over €55 million for its ecommerce feed management tech

Utrecht-based Channable bags over €55 million for its ecommerce feed management tech

Pioneering global ecommerce feed management and PPSC automation solution provider for digital marketers, brands and online retailers, Channable, has today bagged over €55 million. The funding is led by Partech with existing investor Peak. 

Founded in 2014 by Rob van Nuenen, Stefan Hospes and Robert Kreuzer, Channable enables e-commerce companies across the globe to effectively sell, advertise, market and manage their online sales.

Ecommerce is one of Europe’s fastest-growing markets and digital marketers, brands and online retailers are as a result challenged with the immense amount of products to list, advertise and market on a daily basis. Channable’s unique solutions include product feed management, PPC and campaign automation, order and stock sync and repricing of products in real-time – making what is a seemingly impossible task, possible. It empowered brands and retailers to grow their audience and increase revenues. 

Rob Van Nuenen, Co-Founder and CEO of Channable, said: “We want to establish Channable as essential for any e-commerce company. Considering the increased demand in e-commerce it can get complicated without the right tools. This latest round of funding will help us make e-commerce easier by serving more clients globally, while building on our innovative, ready-to-use technology, and best-in-class support.” 

Spanning hundreds of directories, search engines, ecommerce sites and social networks, Channable powers sales and optimizes e-commerce performance with actionable insights to ensure peak performance. The company now already has over 6,000 customers on a global scale,  processing more than 55 billion items per day (representing a 91% increase year over year) via 2,500 local and global channels across comparison websites, marketplaces, search engines, and social networks – including  Amazon, Google Shopping, Facebook, and Microsoft Advertising.

 Consisting of over 170 professionals and more than 30 different nationalities, the Channable team started in the Benelux evolving into a global company with offices in Berlin, London, New York City, Utrecht, and Logroño. 

This fresh funding boost will be used to fuel global expansion, accelerate R&D, as well as building on the companies growing sales and marketing momentum. 

Patricia Allen
Patricia Allen
is the Head of Content at EU-Startups. With a background in politics, Patricia has a real passion for how shared ideas across communities and cultures can bring new initiatives and innovations for the future. She spends her time bringing you the latest news and updates of startups across Europe, and curating our social media.

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