Female founded edtech startup Edurino has just raised €3.35 million for its hybrid learning platform featuring an app and a toy fox named Mika. The platform launched in 2021 after a successful crowdfunding campaign.
This new funding has been led by btov Partners, with backing from Emerge Education and Fabian and Ferry Heilemann through Pirate Impact. All existing investors from the business angel round are participating again, including Jens Begemann (Wooga). New business angels include Verena Pausder (Fox & Sheep), Ben Drury (Yoto) and Christian Felgenhauer and Maurice Khudhir (StudySmarter).
Founders Irene Klemm and Franziska launched the Munich-based edtech company after successfully crowdfunding for the platform that takes a hybrid approach to learning for children. With the aid of an ergonomic stylus, toys (including Mika), and a learning app, the service is specifically designed with preschoolers aged 4 and above in mind.
While children learn through play, parents can track their children’s learning progress in a separate area and regulate screen time individually. The app independently announces the end of playtime and switches off when the screen time has elapsed. The learning journey thereby adapts individually to the developmental stage of the child.
Irene Klemm, Co-Founder of Edurino explained: “We want to lay the foundation for responsible digital literacy at an early age. We were amazed at how few good digital products there were on the market. Together with our strong investor team from the areas of gaming, education & tech, we want to revolutionize the digital education industry,”
With the outbreak of the global pandemic, the founders, who met at the Boston Consulting Group, decided the time was right to start making interactive products targeted specifically to the needs of children.
Franziska Meyer, co-founder of Edurino commented: “We want to create products children will love. You have to look at the world from a different perspective and understand kids’ sense of play. We have worked with over 20 kindergartens and seen how well Edurino can be integrated into a child’s daily routine. Our crowdfunding campaign went 60% beyond our target, so we see confirmation from parents that our hybrid approach is on the right track.”
With the fresh financing, the two founders plan to bring more figurines to market and develop more content, such as numeracy. The goal of the company is to become a holistic learning system for preschool children, then older school children and integrate learning games for creativity, English as a second language, and the basics of coding into its learning platform. In order to scale product development, they plan to triple their staff from ten to thirty people over the next 12 months. The company also aims to launch their products in the retail sector this year as well.
Verena Pausder, education expert and investor: “In order for our children to find their way in the digital world of tomorrow, we need to teach them digital skills. And that’s exactly what Edurino is training them to do.”