Swedish startup Univid scores €800k to disrupt the digital event market

Founded in Stockholm by Erik Skogetun and Jonathan Rintala, Univid has secured €800k for its interactive and user-friendly digital event platform. 

The company has obtained backing from a number of well-known investors, including venture capital firms Spintop Ventures, JNE Invest, and Quinary, as well as angel investors with solid experience in the industry.

Univid was founded in 2019, just before the pandemic, and just before the explosion of the digital events market. The company was developed with an original ambition to digitize lectures, and now the company has its eyes firmly set on completely disrupting the world of digital events. And the trailblazers have certainly got off to a flying start – Facebook was the first major customer and in 2021 Univid was the official supplier for Almedalen Week 2021, which involved more than 700 digital events over four days.

Founder,  Erik Skogetun, said: “We quickly realized that the market severely lacked good solutions. Today, companies around the Nordic region use our platform to create engaging and beautiful events and webinars in less than a minute. Events that can be tailored by the user directly in the browser.” 

Univid allows users to create engaging digital experiences quickly. The platform is designed with users in mind, to create digital events that are more enjoyable for all participants and organizers.

With features such as quizzes, polls, and the ability to collect points based on interaction, Univid offers a completely unique way to create experiences tailored to users’ specific needs. The platform is best suited for events with between 200-300 participants and works for all kinds of events, from real-time digital meetings to webinars and live broadcasts.

As the use of virtual meetings has surged during the pandemic, the company is now experiencing considerable demand in Europe and beyond. Although in-person events are coming back, virtual meetings aren’t going anywhere. Most events are following hybrid routes, and platform’s like Unvid are indispensable in our new digital world. 

Jonathan Rintala said: “We want to move away from rigid, formal and outright boring experiences, to instead let hosts themselves create engaging, creative and fun events that participants remember – that’s Univid.”

With this fresh funding, the startup will continue to optimize and expand functionalities as well as grow the team.