Riga-based audio technology innovator Sonarworks raises over €5 million to scale its SoundID licensing business

Sonarworks-founders

Sonarworks, the Latvian company behind precision audio software used by Grammy-Award-winning producers, announced today that it has closed a €5 million funding round. The round was led by Almaz Capital with participation from Karma Ventures, Trind Ventures, Proks Capital, Smart Growth VC, Wiser Financial Advisors, and angel investors Cesar Lamschtein and Victor Yun.

The fresh capital will help Sonarworks to fund the expansion of its machine learning audio technology integration with consumer electronics devices globally.

Sonarworks was founded in 2012, and the first time we reported about the Latvian startup was in 2016, when they raised €700K in their 3rd funding round.

In early 2020, Sonarworks introduced SoundID – next generation personalized audio technology. SoundID represents a paradigm shift in audio quality, moving away from the traditional one-size-fits-all approach, to personalizing sound for everyone as an individual. SoundID is a sound profile that uses machine learning to evolve with the user over time. SoundID can be set up for free in minutes via a simple app test, based on the user’s unique hearing ability and listening preferences. As a result, listeners can enjoy their favorite music, movies, and even gaming, with an unprecedented level of personalization, detail, and clarity, unlike anything they’ve heard before.

In less than a year, SoundID gained international interest among popular consumer brands, such as Gateway, the PC brand; Drop, a data-driven product design company and audiophile headphone maker; and Monoprice, the leading online retailer of high-quality and affordably priced consumer electronics and accessories. SoundID has also been recognized by notable industry awards such as CES Innovation Award and TEC Technical Excellence award and has been featured in Forbes, Engadget, Digital Trends, and more. With this new round, Sonarworks will be able to expand its licensing business to bring more innovative SoundID enabled products to market globally.

With the additional funding, Sonarworks continues to expand internationally to the U.S. and now Asia, actively inviting tech innovators with a passion for audio and audio engineering to join their ever-growing team. Joining a hypergrowth company like Sonarworks offers exciting career opportunities and ability to be a part of a fast-scaling company changing the music industry. With its rapid growth, Sonarworks is prepared to deliver on its mission to bring next-level consumer audio technology to more than 1 billion devices globally.

Helmuts Bems, the Co-founder and CEO of Sonarworks stated: “The pandemic showed us that great audio and video technology are basic needs in the modern world. According to our research, we have found that people vary greatly in how they perceive sound and there is no one-size-fits-all solution for audio. This investment will help fuel international growth, bringing our transformative technology to consumer electronics manufacturers for personalized sound on any audio device.”