HomeFundingStuttgart-based Smark lands €3.1 million to boost its automated food shopping services

Stuttgart-based Smark lands €3.1 million to boost its automated food shopping services

Today German startup Smark has nabbed €3.1 million funding from investors CAMPO and Mutschler Ventures, which it will use to boost its digital shopping services with new team members and new locations.

Founded in 2016, Smark offers a new kind of shopping experience with fully automated shopping stations. Co-founders Philipp Hoening and Max Ittermann created the concept to make grocery shopping easy, quick, convenient and possible at any time, for anyone. Items are ordered in advance via smartphone or onsite via a touch screen. Within a minute, the shopping basket is automatically assembled and dispensed by the station. The technology behind the process was created by the startup and is called the ‘smarkBox’ – a combination of hardware, automation technology and web technologies.

Demand has risen, especially in view of the Corona pandemic. “Nowhere else is it as safe and uncomplicated as in supermarkets with smark technology,” said co-founder Hoening. From ordering to pickup, shopping can be done completely contactless.

Thanks to the funding, things can now move forward quickly. “This gives us a real boost and is an important step on the way to further development and the opening of new locations”, said co-founder Itterman. “We are expanding our team in order to be able to open more smarkBoxes and at the same time make the shopping experience more and more attractive for the customer,” explained Ittermann, defining the next steps. 

In the future, the focus will be increasingly on intelligent software around the smarkBox. According to the founders, numerous further projects both in Germany and abroad are already planned.

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Charlotte Tucker
Charlotte Tucker
Charlotte is the previous Editor at EU-Startups.com. She spends her time scouting the next big story, managing our contributor team, and getting excited about social impact ventures. She has previously worked as a Communications Consultant for number of European Commission funded startup projects.

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