Looking for a quick, healthy meal on the go?
Munich-based YFood Labs was founded at the end of 2017 with the goal of creating a nutrient-rich and convenient full meal solution for millenials – recognizing that time is money, and while fast food is abundantly available, it is obviously unhealthy.
The foodtech startup has raised €4.2 million in a Series A round led by the foodtech investor Five Seasons Ventures, with participation from the US VC New Ground Ventures and existing investors.
“Before YFood, we were exposed to a very stressful working day in the financial industry,” the founders said. “After a while our health began to suffer, and we decided to look for solutions.”
Nowadays, meals must be fast, yet more and more consumers are conscious of health and nutritional balance. Thus the idea for YFood was born – a delicious, well-balanced meal in a convenient drink format, which satisfies hunger and provides the body with all the essential macro and micronutrients.
The young Munich-based company has achieved tremendous growth within a short period of time, via direct-to-consumer sales and over 6,000 physical points-of-sale in the DACH area. Since launch, the company served over two million meals to thousands of loyal customers, who became part of their engaged community of followers.
“We were impressed by the drive and achievements of Ben and Noël, their focus on the large and unexploited German-speaking market and their ability to activate a ‘tribe’ of consumers and followers,” said Niccolo Manzoni and Ivan Farneti, partners at Five Seasons Ventures.
YFood intends to use the funds to further strengthen its market position in the DACH region by widening its product portfolio, and growing the size of the team within the next few months.
By the way: If you’re interested to join a fast-growing startup like YFood, make sure to check out the EU-Startups Job Board.