App-only supermarket Crisp raises €3 million and launches in the Netherlands

crisp

There are several apps already for ordering take-out, but what if you want to order groceries from your phone? Enter Crisp, a new app-based supermarket that just launched in the Netherlands, with a premier selection that can only be found at farmers markets and specialty stores.

Founded in 2018, Crisp’s mission is to make the best quality food available to more people, offering a wide range of vegetables, fruit, super fresh fish, handmade pastas, over sixty cheeses, eighty wines, and award-winning pancakes. The app shows fresh products from over 200 different suppliers, including small, local specialists. Crisp offers next day delivery, throughout the country, six days a week, within an hour time slot.

In 2017 alone, €38 billion was spent on groceries in the Netherlands, with just 2.5% online – a number that is projected to grow to 20% in 2025.

Tom Peeters, co-founder & CEO said: “As a father of two young children, I know the challenge of getting fresh, good and healthy food on the table every day all too well. With Crisp, our mission is to make better quality food accessible for more people. We see people changing not only the way how they shop, but also what they are shopping for. The source of food is rising in importance. Sustainably grown produce saw an increase in sales of 25% in 2017 alone.”

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