Customer engagement platform iAdvize secures €14 million to become global leader

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Leading European customer engagement platform iAdvize has secured €14 million venture funding led by Iris Capital with BPI France and its historical investor Alven Capital. It will allow the company to pursue its international growth and boost product innovation.

“iAdvize is transforming the way in which companies are able to interact with their online customers, resulting in higher satisfaction and increased conversion rates,” says Sophie Dingreville, Partner at Iris Capital, who will take a seat on the board. “We are excited to back the iAdvize team, who has built a world class product proven to be a powerful solution for any online business. Our investment reflects our confidence in the company’s continued triple-digit growth and innovation.”

iAdvize is a real-time customer engagement platform (Click to Chat, Click to Call, Click to Video, Click to Community, social media), combined with a behavioural targeting engine. By adding a human touch to online shopping, iAdvize enables businesses to increase conversion rates and improve customer satisfaction. The company was founded in year 2010.

“Innovation is our key growth driver which is why we have dedicated 25% of our workforce to this lever. Today, more than ever, we intend to continue investing in making online customer service less impersonal in order to boost sales and improve our clients’ customer satisfaction” comments Julien Hervouët, Co-founder and CEO of iAdvize.

The company has become a leader on the European market within the last 5 years. Currently iAdvize is used by more than 2,000 brands in more than 40 different countries. An average annual growth for the company is 100%. 120 jobs have been created and it ranks 5th in Great Place To Work’s ranking in the category of companies with less than 500 employees.

After the successful launch, iAdvize has established a list of target markets in which it plans to set up shop: the United Kingdom, Germany, Spain, North America. Before the end of 2016, 100 people will join the iAdvize team.

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