HomeFrance-StartupsFrench video ad platform Teads secures €4 million for R&D and international...

French video ad platform Teads secures €4 million for R&D and international expansion

Teads, a French online video advertising platform focused on innovative formats, today announced the closing of a €4 million Series A financing round led by Partech Ventures. The fresh capital will be used to accelerate its growth and international expansion. Following this transaction, Pascal Gauthier, former COO of Criteo, has joined Teads as an independent director.

Founded in 2011 by Loïc Soubeyrand, Loïc Jaurès and Olivier Reynaud, Teads has addressed the lack of premium online video inventory for advertisers and enabled top-tier publishers to monetise their large online audience through innovative video ads. Teads has developed ‘outstream’ formats in order to create video inventory for publishers without the cost of buying or producing video content. These innovative ad units have been praised by premium press publishers and Ad Networks in 25 countries. The most ‘famous’ format on Teads platform, inRead, which delivers video ads within press articles, has been adopted by more than 500 publishers worldwide (such as Financial Times, Forbes, Le Figaro, El Mundo, etc).

Loïc Soubeyrand, co-founder and CEO, Teads, stated: “This round will enable the company to step up its R&D efforts with new hires and to accelerate its international expansion”.

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Thomas Ohr
Thomas Ohr
Thomas Ohr is the "Editor in Chief" of EU-Startups.com and started the blog in October 2010. He is excited about Europe's future, passionate about new business ideas and lives in Barcelona (Spain).

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