PastBook is an online platform that collects all your social network memories and puts them in a tangible way. You can already order the book itself or a poster representing your digital social content.
Back in the days, families used to gather all together and go through the photo albums of their past. Who doesn’t remember the moments of seeing their parents’ pictures from their youth? Or even your grandparents? Those moments sound like a thing from the past rather than experience from the present.
We create more social content than ever before – using cameras on pretty much every electronic device we are carrying, real-time tweeting, you name it. This means that most of your memories are spread all over the internet – let it be Facebook, google+, Twitter or many other sources. It is only a digital product, which has no value once you turn off your device. At the same time, just managing all this information is problematic, not even mentioning having it as a tangible product. So what if you could share your memories without the need to go online? What if opening a photo album could be possible again? Just in a cooler way. This is the problem PastBook wants to solve.
Started as an idea in Italy a year ago, PastBook right now enjoys the benefits of Rockstart Accelerator in Amsterdam where they are working on the product design, new features and other awesome stuff. They want to position themselves as a bridge between the social network sites and the traditional printing companies.
So what does PastBook offer? Firstly, PastBook allows you to manage all your online content from social networks in one place. Sounds like a My Pictures folder on your computer? Not even close to that as PastBook collects all the information that comes next to the photos – comments, number of likes and, by using templates or customizing the design yourself, you can have a PDF file which contains all this data. You can share it with your friends; show it to your parents who might not be so interested in following your social life online or just go through it to remember the good old days. If that was not enough, PastBook offers their most important service – a tangible product with all of the data collected.
In the end, social network enabled us to share our experiences easier than ever before. Instant upload functions, posting comments and all other options simply maximized the user experience. However, people still love tangible objects and no internet site will ever be able to replace that. PastBook saw this opportunity, evaluated the problem, and right now they are working very hard to bring back the experience of going through your photo album with your relatives and friends. It is already possible to order your albums online, and for more customizable design you should keep an eye on these Italians who promise the experience of going through your memories in a tangible brand new and cool way!