HomeFrance-StartupsBamarang launches a Fab.com copycat business, and Fab's CEO responds

Bamarang launches a Fab.com copycat business, and Fab’s CEO responds

Rocket Internet, the startup factory competing with the Samwer brothers, has just launched its latest copycat.

Its name is Bamarang, and its business model is Fab.com – a flash sales site, specialized in the daily discounted sales of design products (Update – February 2023: The startup seems to be no longer in business under this website and we therefore deactivated the link). The new project has just been launched in Germany, France and the UK.

Jason Goldberg, the CEO of Fab.com, just stated within a recent post on his personal blog about ‘knock offs’ (Update – February 2023: The blog seems to be no longer up on this website and we therefore deactivated the link): “In the last month we’ve seen no less than 7 Fab copycats. 3 of them have gone as far as to copy almost exactly key elements of our website design. We’ve come across screenshots from these copycats that include our own design elements and even our own Fab employees. The worst offender is a new company, bamarang, operating out of the UK and Germany from the infamous Rocket Internet – Samwer brothers. Their site is not just a copycat, it’s frankly just stealing our unique Fab design elements.”

Like most of the other Samwer-backed startups out there, Bamarang has not only copied the business model of its US-based role model, but also the whole design, look and feel of the site.

By the way: If you’re a corporate or investor looking for exciting startups in a specific market for a potential investment or acquisition, check out our Startup Sourcing Service!

Thomas Ohr
Thomas Ohr
Thomas Ohr is the "Editor in Chief" of EU-Startups.com and started the blog in October 2010. He is excited about Europe's future, passionate about new business ideas and lives in Barcelona (Spain).


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