HomeFundingBritish digital coupon disruptor Eagle Eye Solutions raises £1.5 million

British digital coupon disruptor Eagle Eye Solutions raises £1.5 million

Eagle Eye Solutions, a leading mobile vouchers and redemption technology company that serves the retail industry, has announced today securing £1.5 million Series A funding (Update – January 2023: The startup seems to be no longer in business and we therefore deactivated the link).

Sir Terry Leahy, the former Chief Executive of Tesco, as well as Bill Currie and Iain McDonald, top-ranked city retail analysts, led the finance found and will be bringing a wealth of expertise to the company.

It’s worth mentioning that Sir Terry Leahy is already taking an active role in the company, connecting with senior level contacts in the retail space. City retail analysts Bill Currie and Iain McDonald, who have invested in some successful consumer facing businesses previously, including The Hut Group, Metapack and Zooplus, will be using their expertise in e-commerce to help guide Eagle Eye’s business strategy.

This funding itself will enable Eagle Eye to further expand its team, and consolidate and grow its retail partnerships, further establishing the young company as one of the forerunners in digitally redeemed mobile coupons and gift vouchers. This news follows the recent appointments of Simon Burke, a former Chief Executive of Virgin Entertainment Group, as Chairman, and of Russell Buckley, former VP of Global Alliances at AdMob, as Chief Marketing Officer at Eagle Eye Solutions.

“This is an exciting time to get on board with Eagle Eye Solutions, which has expanded its retail partnerships rapidly in recent months. The retail industry is waking up to the huge opportunities that mobile marketing represents and mobile coupons are a vital component. Eagle Eye is leading the way in this field and I look forward to playing a part in its positive impact on the market”, said Sir Terry Leahy.

Steve Rothwell, CEO of Eagle Eye Solutions, also commented: “We are delighted to have secured the backing of such experienced and high profile figures within the industry. Our technology empowers retailers with physical stores to use digital marketing techniques that have worked so well online in the last 15 years. This funding round will enable us to accelerate our progress and sign up more retailers more quickly than we could organically.”

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Thomas Ohr
Thomas Ohr
Thomas Ohr is the "Editor in Chief" of EU-Startups.com and started the blog in October 2010. He is excited about Europe's future, passionate about new business ideas and lives in Barcelona (Spain).
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