HomeFinland-StartupsThinglink has raised $1 million

Thinglink has raised $1 million

The product tagging startup Thinglink has raised $1 million in seed funding from the Nordic investors “Inventure” and “Lifeline Ventures”. According to the founders (from Finland) the new funds will be used to develop an in-image advertising network for brands, retailers and other product advertisers.

Thinglink actually began by defining a new standard for identifying both virtual and physical objects and linking them to information on the web. Now it has evolved into a type of social catalogue that enabled brands, designers and consumers to identify and converse around products. At this stage Thinglink is pitching itself as a tool for web-publishers who want to add interactive images to their content.

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Thomas Ohr
Thomas Ohr
Thomas Ohr is the "Editor in Chief" of EU-Startups.com and started the blog in October 2010. He is excited about Europe's future, passionate about new business ideas and lives in Barcelona (Spain).
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