Mass customization – mymuesli starts oh-saft.de

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The german mass customization pioneer mymuesli, wich is specialized in cornflakes-customization, has now turned to another topic. With oh-saft.de they will now enter the field of juice customization.

The Munich-based company started 3 years ago and was founded by Max Wittrock, Hubertus Bessau and Philipp Kraiss. With the new service (oh-saft.de) internet users can now order a box of “30 fresh oranges” and turn this into delicious juice at home. For repeat customers there is also a subscription possibility.

Short update (October 2018): The oh-saft.de project is no longer on the market. If you want to stay up to date regarding more promising new startups, acquisitions and funding rounds, make sure to subscribe to our newsletter.