HomeGermany-StartupsMunich-based website optimization company OnPage.org rebrands to Ryte to further accelerate the...

Munich-based website optimization company OnPage.org rebrands to Ryte to further accelerate the international expansion

OnPage.org, the Munich-based software provider for website optimization just celebrated its 5th anniversary with an extensive brand relaunch. The rebranding to Ryte marks the next step in the company’s international expansion strategy. In addition, users of the recently updated software can now enjoy an improved, intuitive layout with many new features.

Since the launch of the software in 2012, OnPage.org has stood for quality management of websites, helping webmasters with the technical and content-related optimization (SEO) of their web presence.

Andreas Bruckschlögl, one of the co-founders and managing director of Ryte stated: “Over the last 5 years, we have successfully established the brand OnPage.org, particularly in the DACH region (Germany, Austria, Switzerland). With the launch of the new software version, a complete rebranding is taking place: OnPage.org is becoming Ryte.”

The new software version is now available for both customers and free users. The biggest change as part of the relaunch concerns the CI of the website and the software interface, with a new subdivision of the three modules “Website Success”, “Search Success”, and “Content Success”. The different modules are clearly defined from each other in the software so that the innovative reports can be differentiated according to the needs of the users.

Website Success: Innovative tools for better websites

  • Extensive monitoring for digital success
  • Improving the quality of websites with the help of clear reports

Search Success: Improving performance using real google data

  • Improving visibility in search engines
  • Analysis with real google ranking data

Content Success: Smart algorithms for improved content

  • Improving content using algorithms
  • Sustainable optimization of already existing content

Marcus Tandler, co-founder and also managing director of Ryte, explained: “As part of our advancing internationalization, we have created a new brand that makes it possible to think further than the optimization of websites. We are now giving users of our software professional tools for a holistic system of monitoring, analyzing and optimizing their digital assets”.

Ryte (formerly OnPage.org) was founded in August 2012. Till this day, the company is completely bootstrapped and employs a team of 50+ people in Munich. Renowned e-commerce businesses such as Sixt, foodspring or mybestbrands, and big enterprises such as Disney trust in the technology of Ryte.

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Thomas Ohr
Thomas Ohr
Thomas Ohr is the "Editor in Chief" of EU-Startups.com and started the blog in October 2010. He is excited about Europe's future, passionate about new business ideas and lives in Barcelona (Spain).
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