Startups are springing up everywhere in Europe at an increasing rate. In the beginning of this year, we took a look at some major European countries and tried to come up with a list of 5 startups (each country) to look out for in 2014. After France, Italy, Spain, UK and Greece, we’re now going to present you our list of 5 Polish startups to look out for in 2014. All of the listed startups entered the market within the last three years and each of them has something special to add to the web experience in 2014.
1. Estimote: Founded in 2012 in Krakow, Estimote is building a sensor-based analytics and engagement platform. Their main product is Estimote Beacons. These are small, beautifully designed sensors that could be placed anywhere in the physical world. Once installed, e.g. next to an entry door or on product shelves, they start broadcasting tiny radio signals. These signals can be picked up by consumers’ smartphones, at which point the compatible app triggers different actions, such as welcoming consumers to the store, displaying coupons or helping to navigate the store layout very precisely. Estimote has raised over $3.4 million by well known firms/names like Andreessen Horowith, Yuri Milner, YCombinator, (…).
2. TAXI5: A Wroclaw- and Krakow-based startup which allows you to order a taxi with basically just one click. Taxi5 is a service that works on the iOS and Android platforms. All You need is your mobile phone with GPS, Internet and the app. Then just click the right button within the app and your taxi is on its way to you. TAXI5, which was founded in 2012, cooperates with taxi companies – not directly with taxi drivers. In July of 2012 TAXI5 received €500,000 in Seed funding from Satus VC.
3. Positionly: An Warsaw-based startup which created a topnotch analytics platform for SEO. Positionly was founded in 2012 and has been backed financially with $300,000 from Point Nine Capital and Business Angels. Positionly.com offers an easy-to-use, scalable SEO analytics platform that enables its users to measure SEO performance, even if they know nothing about SEO. Their software as a service based SEO tools are already available in seven languages.
4. BETEGY: A Warsaw-based sports data technology startup which provides football predictions and betting tips by using a self-learning algorithm based on statistical data. BETEGY, which was founded in 2013, also provides predictions to business clients via API for enriching their digital content and user engagement. The BETEGY team believes, that data-driven decisions beat subjective opinions. That is why they invented the algorithm which is powered by all relevant statistical data.
5. Landingi: Founded in the end of 2011, Landingi is an app that helps you to create successful landing pages for many marketing campaign purposes without the need to be a designer or web developer. Landingi’s platform and tools are available in English, Polish and Portuguese. The promising startup is headquartered in Krakow and has received $91,000 in Seed funding last year.
The above list has been prepared with the help of the European Startup Initiative (esi). During their research they spoke to accelerators and startup enthusiasts out of all EU member states and asked them which three startups from their home country will most likely be successful on a global scale. Their answers were one of our sources that led us to the above list of 5 Polish startups to look out for in 2014.