The Madrid-based language learning startup busuu.com just announced that it has reached 10 million downloads of its Android and iOS apps. Every day, busuu.com registers more than 20,000 downloads of its app by language learners from all over the world. Downloads for iOS and Android devices are equally successful, each registering 10,000 downloads per day.
Bernhard Niesner (Co-founder and CEO of busuu.com) stated: “We offer the first language learning app that allows direct exchange with native speakers”, He further specified: “Nowadays language students want to learn in a flexible and mobile way, whether at the bus-stop or on the beach.”
The busuu.com apps teach 11 different languages in a fun and entertaining way. More than 40% of the busuu.com users learn English, followed by Spanish, French, Italian, German, Portuguese, Russian, Japanese, Mandarin, Turkish and Polish. Most apps are downloaded in the USA, closely followed by Russia, Germany, Brazil, Mexico, France and Spain.
busuu.com introduced an app for iOS in September 2010. Only a year later, in August 2011, the apps had already been downloaded 2 million times and a version for Android was launched. Since this launch, both apps were downloaded 4 million times each.
busuu.com was founded in 2008 and has become the most active language learning community with more than 19 million users from all over the world. The name of the site comes from the Busuu language of Cameroon, which according to an ethnological study from the 80s is spoken by only 8 people.
The language learning community provides free access to audio-visual online courses for currently twelve different languages, namely Spanish, German, French, Italian, Portuguese, Russian, Polish, Turkish, Arabic, Japanese, Chinese and English. Language skills can also be directly improved with other native speakers from the community via an integrated video-chat application and peer-to-peer text corrections. Consequently, each user of busuu.com is not only a ‘learner’ of a foreign language, but also a ‘tutor’ of their own mother tongue.